“EXPANDING YOUR DIGITAL REACH” WEBINAR NOW AVAILABLE TO STREAM

Destination Toronto hosted its latest virtual EDGE Event, Expanding Your Digital Reach, now available to stream online. In it, industry leaders shared trends and tips on marketing and digital strategy, followed by an overview of Destination Toronto’s new content hub – designed to better engage visitors, decision makers and locals, alike. This new hub enhances Destination Toronto’s publishing capabilities and will permit them to work in entirely new ways with the community as they produce, curate, and promote the many stories of our destination. 

Thank you to John Ounpuu from the Modern Craft and Lia Wik from Destination Travel Network for joining us alongside Jon Mamela and Paula Port from Destination Toronto.

The webinar is part of the ongoing Readiness & Recovery Series, with more webinars soon to be announced. 

NEW INSIGHTS ON LONG-HAUL TRAVEL FROM RVC

There was optimistic news coming out of last week’s Rendez-vous Canada (RVC) International which saw tour operators signaling that long-haul travel bookings should begin to ramp up with the easing of travel restrictions. They also note that the opportunities will be accompanied by a new set of customer expectations.

You can read more in a new blog post by Destination Toronto’s Roseanne Longo, VP of Global Travel Trade.

TORONTO JOINS IN CANADA-WIDE TOURISM WEEK

Wrapping this Sunday, Tourism Week is a seven-day coast-to-coast-to-coast event that recognizes Canada’s visitor economy, and the impact it has on every community across the country. This year, tourism industry partners across the country have been calling on all of us to seize the opportunity to explore Canada, and support the recovery of the industry, starting right here in our own country.

It’s not too late to take part. Here are 3 ways to engage with the community for this Canada-wide event.  

1. Share these graphics. Share these dedicated Tourism Week graphics on social media and join businesses across the country using #TourismWeek and #TourismCounts. Be sure to tag us on Twitter, Instagram and Facebook so we amplify.
2. Visit TourismCounts.ca: TIAC is leading the advocacy for Tourism Week across Canada with activations you can take part in this week.
3. Share this video: Destination Canada has created this new video you can use online and on social

You can read more about what it means to celebrate Tourism Week a year after no tourism in our blog by Destination Toronto’s Andrew Weir below.

REGISTER TODAY: DIVERSITY AND INCLUSION FOCUS GROUP

Destination Toronto is committed to ensuring our organization reflects the diversity and inclusiveness of our community. That’s why we’ve engaged the Canadian Centre for Diversity and Inclusion (CCDI) to help ensure the work we do is reflective of our destination. 

As such, CCDI invites you to participate in an online and anonymous Diversity and Inclusion Focus Group being conducted with Destination Toronto stakeholders.

The focus group aims to provide an understanding of the inclusion perceptions and experiences you have about, and while working with, our organization. By taking part, you’ll help to inform our practices and policies surrounding equity, diversity and inclusion.  

During the online focus group, A CCDI facilitator will ask questions related to inclusion in the workplace and participants will have the opportunity to provide feedback by typing their experiences and feedback in a comment/chat box. The CCDI facilitator will be the only person during the session to view the participant’s feedback. No one within Destination Toronto will have access to the individual responses and feedback received

Choose the date below that works best for you: 

• Wednesday, June 9 from 3 – 4:30 pm Register
• Friday, June 11 from 11 am – 12:30pm Register

Thank you in advance for taking the time to participate in this important work.

LAST CHANCE TO REGISTER FOR THE AGM

Destination Toronto will hold its Annual General Meeting on Thursday, June 3, 2021 at 2:00 p.m. The event will be broadcast live from new StudioEx at Exhibition Place, and is open to everyone to join virtually.

Registration ends May 31 at 4 pm. 

REMINDER: DESTINATION TORONTO’S 2020 ANNUAL REPORT NOW AVAILABLE

Destination Toronto’s 2020 Annual Report is now available online. 2020 challenged Toronto’s tourism and hospitality community like never before. The industry was hit first and will likely be the last to recover. As we look towards re-opening and the start of recovery, we’re looking back at 2020 and how the industry and Destination Toronto managed uncertainty and responded the global pandemic in the city.

INDUSTRY NEWS

Fan Expo Canada to hold its 2021 event in person: Fan Expo Canada has moved its 2021 event to October. Having previously postponed its event in August and early September, Fan Expo Canada is expected to take place from October 22-23 at the MTCC pending event guidelines.