INTRODUCING #PATIOSCAPESTO
Led by Destination Toronto, #PatioscapesTO is a 6-week social channel driven campaign and contest that capitalizes on the local excitement of patios re-opening.
Launching Tuesday June 29, the campaign encourages Torontonians to explore more and share their experiences right across our many neighbourhoods using #PatioscapesTO. This also includes promoting patios that have available space for patrons by socializing a specific hashtag #RoomOnThePatioTO.
From rooftops to new sidewalk patios, to patios in parking lots and in laneways, this campaign celebrates the gradual reopening of our beloved city while encouraging, and even rewarding, reconnection with friends and family.
Over the course of the campaign PatioScapesTO is highlighting 6 different patio themes, collaborating with our local ambassadors, influencers and local media publishers including BlogTO, Breakfast Television, Narcity, In Magazine and Toronto Life.
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