From Terminal 2, Destination Toronto's bi-weekly community newsletter
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INDUSTRY INSIGHTS & UPDATES FOR MAR 30, 2023
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Today is Global Meetings Industry Day (GMID). Led by Meetings Mean Business Canada, GMID is a day to celebrate the power of meetings and events to drive economic growth, create jobs, and foster innovation. As Toronto enters a busy business events season, read about the impact of these events, why advocacy is so important, and other key ways to engage with the visitor economy including our newly relaunched membership program and a host of upcoming industry events.
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WHY HOSTING BUSINESS EVENTS IN TORONTO IS CRUCIAL TO THE ECONOMY
Business events are a key driver of the visitor economy, delivering over $1 billion in economic impact in 2019.
In our latest Terminal article, Tara Gordon, SVP of Global Sales & Services, discusses the upcoming busy events season, the short-term outlook, and the value of face-to-face meetings.
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HOW TORONTO’S VISITOR ECONOMY HELPS BUSINESSES THRIVE
To help shine a light on the importance of business events for Global Meetings Industry Day, Canadian Business magazine asked three Canadian stakeholders what they think about Toronto’s booming events industry.
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FEDERAL BUDGET SHOWS SUPPORT OF TOURISM SECTOR AND BUSINESS EVENTS
On March 28, the Government of Canada released the federal budget with a new Federal Tourism Growth Strategy that includes a multi-year investment in destination marketing to attract major international conventions, conferences, and events to Canada, as well as other tourism support.
Read TIAO’s overview of the federal budget here, and their overview of the provincial budget released on March 23 here.
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DESTINATION TORONTO’S MEMBERSHIP PROGRAM IS BACK
Destination Toronto’s membership program is back and reenergized! Becoming a member connects your business directly with Destination Toronto, and provides relevant tools to help you capitalize on the opportunities of visitor spending in Toronto.
We invite you to renew your membership or join, and learn more about the program here. If you have questions or want to connect with us please contact our Memberships team at Memberships@DestinationToronto.com.
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VIRTUAL REGISTRATION FOR THE SPRING BRIEFING ON THURSDAY, APRIL 6
On April 6, Destination Toronto will host the second annual Spring Briefing event. There is still space for virtual attendance to hear the latest market readiness analysis and learn how to align business plans with some of Destination Toronto’s key initiatives and activities in the months ahead.
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DESTINATION CANADA TED TALK: PAUL BLOOM, PSYCHOLOGY PROVOCATEUR
TED@DestinationCanada brought 14 of the brightest speakers and biggest change makers connected to Canada together on a global stage to inspire the world to see Canada for its unique blend of openness.
Now available on TED.com is the talk from Paul Bloom, Professor of Psychology at the University of Toronto, and a part of Toronto’s thriving life science sector.
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REGISTER FOR THE TASTE OF PLACE SUMMIT
Presented by the Culinary Tourism Alliance in partnership with George Brown College, the Taste of Place Summit is the global summit where destination and economic developers, managers, thought leaders and marketers meet to build their tastes of place, unlocking the positive power of growing culinary tourism.
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GET SET FOR TOURISM WEEK 2023
Tourism Week is an annual invitation for all tourism partners to come together to champion and promote Canada’s destinations, tourism businesses, and employees – from coast to coast to coast.
This year’s event will take place April 24-30, 2023. There’s no better time to celebrate the industry than this year - that’s why this year’s theme is CANADA: Powered by Tourism!
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GET YOUR TICKETS FOR THE FIRST-EVER IMPACT SUSTAINABILITY TRAVEL & TOURISM - ONTARIO REGIONAL EVENT
Executed by the Tourism Industry Association of Ontario, IMPACT Regional Ontario will bring together thought-leaders, destinations, and industry experts across Ontario committed to making tourism more sustainable.
From May 7 to 9, 2023, in Kingston, Ontario, the event features international best practices, invaluable resources, and new research in sustainable tourism.
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TIAC Sustainability Workshops - Virtual trainings and workshops free to the industry
Destination Toronto Spring Briefing - April 6, 2023, TD Music Hall
CHIC - Canadian Hotel Investment Conference - April 18-19, 2023, Fairmont Royal York Toronto
IMPACT Sustainability Travel & Tourism – ONTARIO: A Regional Event - May 7-9, 2023, University Biosciences Centre in Kingston, Ontario
Greater Toronto Hotel Association's Hotel Summit & Annual General Meeting - Wednesday, May 17, 2023, Sheraton Toronto Centre
Taste of Place - June 27-28, 2023, George Brown College
Ontario Hospitality Conference 2023 - October 2-3, 2023, Sheraton Parkway Toronto North Hotel & Suites in Richmond Hill
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