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INDUSTRY INSIGHTS & UPDATES FOR APR 27, 2023

It’s Tourism Week and it’s never been more important to celebrate the significance of the visitor economy. This year’s theme is “Canada: Powered by Tourism”, and you can find a Q&A with CEO Scott Beck in today’s Terminal 2 on how that theme applies to Toronto.

Save the date for our Annual General Meeting on June 8 to discover how to participate in the “Powered by Tourism” Toronto visitor economy and to deepen your engagement and connection to the community. We also have an upcoming EDGE Event on May 3 that can help you with the hiring and retaining of staff, particularly for the coming summer season.

TOURISM WEEK: WHAT POWERED BY TOURISM MEANS HERE IN TORONTO

In celebration of Tourism Week, we chatted with Scott Beck, CEO of Destination Toronto, on how visitors support a vibrant Toronto economy, how visitors contribute to the city’s diversity and inclusivity ethos, how our industry is collaborating to support recovery, and this year’s theme: CANADA: Powered by Tourism!

Read what Scott had to say in our latest article in the Research & Insights Terminal.

Read Q&A with Scott

HOW TOURISM WEEK IS BEING CELEBRATED BY PARTNERS ACROSS THE COUNTRY

Tourism Week is an annual invitation for all tourism partners to come together to champion and promote Canada’s destinations.

Here’s how some of our partners and peers are celebrating Tourism Week and this year’s theme, Canada: Powered by Tourism:

SAVE THE DATE FOR THE ANNUAL GENERAL MEETING

Destination Toronto’s Annual General Meeting will take place on June 8 at Koerner Hall.

Save the date and join us to network with the community, and for a presentation on sales and marketing activities and engagement opportunities.

Watch for a registration link in the coming weeks.

Upcoming Events

Looking for practical solutions for hiring and retaining staff as we approach peak travel season?

Join us virtually at 9:30 a.m. on May 3, 2023 for a discussion on labour shortage solutions, frontline recruitment advice, and retention strategies.

Attendees will hear about different pathways to access new pools of candidates for seasonal work, from hiring hospitality students to internationally trained workers, and how some of Toronto’s best employers attract and retain employees.

MONTHLY HOTEL ACCOMMODATION REPORT FOR MARCH

The Monthly Accommodation Report for March is now up under Business Intelligence in the Research & Insights Terminal.

The Monthly Accommodation Report outlines hotel and short-term rental market performance to provide insights into Toronto’s visitor economy.

Read Accommodation Report

THE INDIGENOUS TOURISM ASSOCIATION OF CANADA ANNOUNCES ITS 2023-24 ACTION PLAN

The Indigenous Tourism Association of Canada (ITAC) has released its 2023-24 Action Plan.

The document outlines a vision to rebuild the Indigenous tourism industry to peak 2019 levels and a plan for Canada to become a global leader in Indigenous tourism by 2030.

Read ITAC Action Plan

DESTINATION CANADA TED TALK: HOW TO FENG SHUI YOUR FRIDGE - AND OTHER HAPPY CLIMATE HACKS

Is it possible for taking action on climate change to make you feel happy? Behavioral scientist Jiaying Zhao believes that's the only way we'll create lasting, sustainable change.

From treat meals to feng shui fridges, she offers eight life hacks to lower your carbon emissions while increasing your joy and fulfillment.

Watch Jiaying Zhao’s TED Talk

The below citywide meetings (more than 1,500 attendees) will be in Toronto over the next two months. The customized microsites are provided to select meetings as part of our Six Stack Attendance Marketing Program. We encourage you to engage with attendees while they are in town using the meeting hashtags.

Canadian Produce Marketing Association 2023 Convention and Trade Show - April 23-28, 2023

CPMA 6ix Stack microsite #CPMA2023

Ontario Association for Mathematics Education Conference 2023 - April 26-28, 2023

SIAL Canada 2023 Annual Trade Show - May 7-12, 2023

Ontario Dental Association Annual Spring Meeting - May 9-13, 2023

Urban Land Institute (ULI) Spring Meeting 2023 - May 14-19, 2023

ULI 6ix Stack microsite #ULISpring

Federation of Canadian Municipalities 2023 Annual Conference - May 24-28, 2023

FCM 6ix Stack microsite #FCM2023AC

Overactive Media Group (OAM) Call of Duty Majors 2023 - May 25-28, 2023 #UltraMajor

Canadian Federation for the Humanities and Social Sciences 92nd Annual Congress - May 27 - June 2, 2023

Congress 2023 6ix Stack microsite #congressh