INDUSTRY INSIGHTS & UPDATES FOR JAN 19, 2024

In this issue of T2, download our 2024 Marketing Playbook to learn how you can reach more visitors, view a recap of PCMA Convening Leaders 2024, find business insights and more.

MARKETING PLAYBOOK 2024

Destination Toronto’s Marketing Playbook outlines our content strategy, editorial calendar, and ways for you to engage across our media platforms.

MEMBERS-ONLY EVENT AT THE CHELSEA HOTEL ON JAN 23

There is still time to join our members-only networking mixer on Tuesday, Jan 23, 2024.

PCMA CONVENING LEADERS 2024

Destination Toronto and partners had a great start to the year networking and meeting with clients and the global business events industry in San Diego at PCMA Convening Leaders 2024.

LONGER NIGHTS, BRIGHTER LIGHTS: CREATING WINTER EXCITEMENT IN TORONTO

We’re highlighting Toronto’s winter experiences through our Longer Nights, Brighter Lights content positioning that includes contesting, social media takeovers and partnerships to generate excitement around limited-time seasonal events like NHL All Star Game, Six The Musical, Kuumba, Sweet City Fest at Stackt, Toronto International Boat Show, Sugar Shack TO and more.

Q4 SALES PRODUCTION AND NOV MONTHLY ACCOMMODATION REPORTS NOW AVAILABLE

The Sales Production Report provides a business events sales summary and the Monthly Accommodation Report outlines hotel and short-term rental market performance. 

WHAT LOCAL BUSINESS LEADERS SAY YOU GOTTA SEE IN 2024

With so many exciting new things to come in 2024, we asked local business leaders what they were looking forward to in 2024.

ANDREW SIEGWART NEW CEO OF TIAO 

The Tourism Industry Association of Ontario (TIAO) has announced the appointment of Andrew Siegwart as its new President & CEO, effective January 21, 2024.

FUNDING AVAILABLE FOR PROJECTS THAT PROVIDE ADDED VALUE TO EXISTING ACTIVITIES IN THE TOURISM INDUSTRY

Delivered by Canada's Regional Development Agencies (RDAs), the Tourism Growth Program (TGP) provides $108 million over three years to support communities, small- and medium-sized businesses and not-for-profit organizations in developing local tourism products and experiences. 

The 10 Best Cheap Vacations for Couples in 2024-2025 - The Knot.com

Where to Go in 2024, 25 Places To Visit Next - AFAR 

The biggest travel trends for 2024 - CN Traveller (Union Station)

The Taylor Swift effect: “it’s the Super Bowl in Toronto”, celebrates a hotelier - Radio Canada

Toronto's financial district still hasn't recovered from the pandemic — with one glaring exception - Toronto Star

We're in a bit of a rough patch': Downtown Toronto slowly recovering, but experts say there's still a long way to go - CTV News 

Port of Toronto experiences record cruise season in 2023 - Cruise and Ferry

The below citywide meetings (more than 1,500 attendees) will be in Toronto over the next two months. The customized microsites are provided to select meetings as part of our 6ix Stack Attendance Marketing Program. We encourage you to engage with attendees while they are in town using the meeting hashtags.

NHL All Star Weekend 2024 - Feb 1-4, 2024 #NHLAllStar

The World's Premier Mineral Exploration & Mining Convention (PDAC) - Mar 3-6, 2024

ACMG Annual Clinical Genetics Meeting - Mar 10-16, 2024

City of Toronto opens applications and renewals for improved CaféTO curb lane program in 2024 - City of Toronto

City of Toronto to host telephone town halls for 2024 Budget as another way for resident voices to be heard - City of Toronto

Circular Food Innovators Fund applications now open to support reducing waste in Toronto - City of Toronto

Reservations now open for Winterlicious - City of Toronto

IMPACT Sustainability Travel & Tourism - January 22-24, Victoria, BC

TIAC's National Virtual Tourism Job Fair and Forum - Thursday, February 1, 2024, Online

TIAC Investor Forum 2023 - February 11-13, 2023, Hilton Meadowvale, Mississauga

ITAC International Indigenous Tourism Conference - February 26-28, 2024, Shaw Centre, Ottawa

TRBOT Annual Dinner 2024: Dare to Lead - February 29, 2024, Metro Toronto Convention Centre, Toronto